Digipack Analysis

 David Strafford's 'Better Late Than Never'

Front Cover
The front shows a manipulated image of David who is a local solo artist, creating a name for himself and his folk/acoustic music. His logo is at the top right and printed largely so that the audience can remember it.
His face takes up more than half of the front cover for the same reason, to help people remember him, since this digipack is his first EP.

Back Cover
On the back is the logo again and the name of the EP in all lower caps for a more contemporary appearance which would appeal to a younger audience.
The tracks are listed in a line below the EP name
The background image adds a slightly abstract feel to the digipack which conveys his style, however I think that the cover is bland, because it lacks colour and therefore doesn't show the artist's passion for his work. It doesn't appeal to any specific audience, instead, it tries to cover too great an audience, especially since he is little known.




Inside Cover
The inside page has a similar background to keep continuation of the style. At the top is the web address for David Strafford so that people can easily find him and see what more he does if they liked the EP. Other addresses are given below for Facebook and Twitter.
In the centre, written in an italic handwritten font is a quote from Bob Dylan, one of his inspirations, which also gives an idea of the style of music David plays.
At the bottom is the album name again, for repetition so people remember it. In smaller font size below that is a list of names that were involved in making and producing the EP, including David Strafford.



 CD Holder

The image behind the CD holder is an abstract ink sketch of a person sitting with their head against their knees which is used to describe the album and link to the title 'Better Late Than Never', Which shows the emotion of the album.
The CD itself is a plain sky blue with the logo for David Strafford on it.
Over all, I find that the digipack lacks enthusiasm, but I studied it so that I could learn more from it.
I've learned that colour is important for presenting an album in a positive way and that it can portray the artist themselves, and have both positive and negative effects on how the audience views the artist and their products as a whole.
The layout and use of text style is also vital to helping people remember your products as an artist by making words easier to read.